Japan housing & real estate sector - First fall in inbound hotel demand in 43 months
Some companies now cautious about hiking room rates
On 7 October the Japan Tourism Agency published data from its accommodation survey (second set of preliminary data for July, first set of preliminary data for August). According to these figures, the number of guests in accommodation facilities was down 0.4% y-y in July (with Japanese guests down 2% and foreign guests up 8.9%) and down 1% in August (Japanese guests down 0.9% and foreign guests down 1.8%). This was the first time in 43 months that the number of foreign guests had fallen y-y, which is a potential negative for hotel operators, which constitute an inbound tourism-related sector. The view among stock market participants has been that accommodation demand would rise despite the end of so-called bulk buying by tourists, which has cast a cloud over spending in Japan by foreigners. With demand from Japanese people weakening too, some hotel operators that had been focusing on hiking room rates through the previous fiscal year have started to rein in rate hikes as they factor in occupancy as well, and hiking room rates will become increasingly difficult if demand from inbound tourists pegs level or even falls. At this juncture it is not clear why the number of foreign guests fell in August, and as we only have the first set of preliminary data, we will be watching to see if the second set of preliminary figures, due for release on 31 October, will have any revisions.